WEBINAR
Boost Email Deliverability with Marketo Engage
Learn from your peers | Adobe Marketo Engage
As a marketer, you have worked hard to build your email assets and audiences in Marketo Engage. But email marketing campaign success depends on the content actually reaching its intended recipients. The threat of content being relegated to the spam folder — or even rejected outright by the email server — is an issue marketers want to avoid.
Join this “Learn from your peers” webinar as Adobe Marketo Champion Beth Massura, shares how she assesses factors affecting email deliverability, acts on red flags, and ensures good deliverability using built-in features within Marketo Engage.
In this webinar, you’ll learn about:
- What factors contribute to email deliverability.
- Assessing your current state using Email Performance Reports, People Performance Reports, and Smart Lists.
- Steps to take to reduce risks to your email deliverability, including verification protocols, maintaining database quality and using precise targeting.
Live webinar details:
- Date: September 7th, 2023
- Time: 8:00 AM PT | 11:00 AM ET | 5:00 PM CEST
- Length: 45-minutes with live Q&A
- Experience level: Intermediate
Can't attend it live? Register anyway. We will send you the recording for on-demand learning.
Watch the webinar on-demand
Beth Massura
Senior Marketing Operations Consultant
Etumos
Beth is deeply involved with the Adobe community as a 4x Marketo Engage Champion, Certified Master and Subject Matter Expert for the credential program. She has a passion for identifying opportunities to increase efficiency and effectiveness within the marketing environment. As a Senior Marketing Operations Consultant with Etumos, she works with a variety of clients to troubleshoot and proactively address critical areas such as deliverability and database health.
