WEBINAR
Wednesday, April 14
10:00 AM PT | 1:00 PM ET
The power of permission for email deliverability
Email marketing delivers the highest ROI of all marketing channels, but achieving that return is dependent on so many factors. One factor is the most critical for Deliverability: Permission. Join Marketo Engage experts, Carmi Jones and Dusty Garner as they deep dive into email opt-in strategies and their impact on email deliverability and response.
During the webinar you'll learn:
- How and why to opt-in or re-permission an old list
- Effective organic capture strategies to build pipeline
- Opt-in best practices that drive conversion
Webinar Details:
- Date: Wednesday, April 14
- Time: 10:00 AM PT | 1:00 PM ET
- Length: 45 minutes with Q&A
- Experience Level: Beginner to intermediate
Carmi Jones
Email Deliverability Consultant
Adobe
Carmi leads the Marketo Engage Global Deliverability Consulting practice. She’s spent the past 15 years fast-tracking B2C and B2B marketers to inbox nirvana, optimizing response, and driving revenue.
Dusty Garner
Technical Solutions Architect
Adobe
Dusty Garner is a Marketo Engage Technical Solutions Architect and has participated in hundreds of Marketo Engage implementations during his 7-year tenure at Marketo and Adobe as a Senior Business Consultant. Dusty’s specializations as a consultant included large-scale global implementations, migrations, and high-speed projects. His experience in global implementations solidified his expertise in areas of consent and preference centers.
Prior to joining Marketo and Adobe, Dusty has served as a Director of Marketing for a Fortune 100 global organization, Creative Director, and brand voice consultant, bringing a broad-ranging 20+ years of experience to the table to benefit all of his clients.
